v0 — Fall 2022
What if Noguchi sculpted the letter N?
Or Hilma af Klint painted her own initial?
This limited edition book is an unexpected A to Z in typography and the history of art, imagined by an AI.
A visual journey of a conversation with cutting-edge AI engine, MidJourney. Letterforms were generated as if the artist themselves had done it, and re-imagining what a letterform can be in the process. For example, the AI was prompted with: “Letter B by Louise Bourgeois, crochet”.
Our role as designers shifted from creator to curator and provoker through language.
The book contains 52 artists, and 26 letters, and it is a physical manifestation of a deeply digital process.
60 pages, 6.5 × 12 inches [165 × 310 mm]
OTA bind [softcover, layflat, sewn bound]
Printed in the UK (PurePrint) with Italian Fedrigoni papers
Shipping not included:
Domestic (2–7 days) $9
International (3–15 days) $35
Ships in February 2023